Rationalization- The news does this all the time especially with celebrities, when they do something wrong, they only get a slap on the wrist but if it was a person like you or me, we would be in jail or something pleading our case, to a jury that already knows their verdict.
Either-or- Politicians and stock brokers use this a lot to get and grab your attention by telling you if you don t do this or that, then you will lose this or that, as a matter of fact, I think that a lot of people use this method, including, Realtors, home insurance, health insurance to an extent.
Slippery Slopes- Environmentalist, if you destroy the earth by not recycling, and littering, then it will lead to the end of the earth as we know it.
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